Browsing Category : Marketing

What Platform Should I Use to Build My Website?


I’ve recently trained someone how to build websites using WordPress. Damn – it’s not easy. I’ve been able to look back at everything that I’ve learnt in the past four years and oh boy, I’ve come along way… One of the first questions that I got asked by my trainee was, why WordPress? Why not build the site using Wix,…

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This is Where Your Marketing Effort Should Be Placed


Email. Email. Email. Email. Email marketing. With the emergence of social media platforms a lot of companies in the fashion niche, fitness space and pretty much any industry you can think of have transitioned from email marketing to social media platforms like Facebook or Instagram often times completely forgetting about email marketing and its importance. Wrong. Huge mistake. Don’t take…

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